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General Category => General Banter => Topic started by: vince on June 23, 2011, 07:51:20 AM

Title: Want your new bike for a little less. Here's where to go.
Post by: vince on June 23, 2011, 07:51:20 AM

http://www.dealernews.com/dealernews/Dealer+Sales/Kawasaki-takes-Costco-sales-program-nationwide/ArticleStandard/Article/detail/726601?contextCategoryId=48472 (http://www.dealernews.com/dealernews/Dealer+Sales/Kawasaki-takes-Costco-sales-program-nationwide/ArticleStandard/Article/detail/726601?contextCategoryId=48472)

Title: Re: Want your new bike for a little less. Here's where to go.
Post by: Aprilian on June 23, 2011, 10:52:34 AM

"Jenkins said “the program gives Kawasaki additional exposure of our premium brand..."   So why pick CostCo if it is a premium brand?

Title: Re: Want your new bike for a little less. Here's where to go.
Post by: Deplorable, thank you! on June 23, 2011, 12:26:19 PM

 The Apple Valley Sams club has this same "gimmick" going on there sometimes too. Cars, boats, 4 wheelers, motorcycles etc....

it is more just another way to "advertise" and get more people to see your products, IMO (just like when they park them in the shopping malls near xmas time)


 And not to pick a brand war-but I'd pick a Kawasaki over any other bike but Honda (and even a few of them I'd steer clear of). So yes I'd call Kawasaki a "premium brand"

Title: Re: Want your new bike for a little less. Here's where to go.
Post by: Aprilian on June 23, 2011, 01:02:21 PM

I'm not shitting on Kaw, more wondering about the disconnect that I don't see CostCo as a similar level of brand.